Our wet food for dogs will be available soon! In the meantime, feel free to explore our selection of dry food.

Dry food

Wet food prepared with Fleischsaftgarung

Our wet food is prepared with FSG (Fleischsaftgarung). FSG is a method of preparing fresh meat. It comes from the kitchen rather than the feed industry. It was modelled on techniques that top chefs often use to prepare meat, in a tastier and also healthier way.

What is FSG (Fleischsaftgarung)?

With FSG (Fleischsaftgarung), fresh meat is cooked in a vacuum at a low temperature. Different from our dry food, we use a self-developed short cooking technique for our wet food. Here we use the vacuum to cook the meat at a low temperature within a short time to our wet food. This cooking technique only works in the Tetra-Recart® carton, because the core temperature of the fresh meat is reached quicker via the narrow sides. With FSG (Fleischsaftgarung), no water or broth is added, the meat cooks alone in its own meat juices, a nutrient-rich liquid that contains proteins, creatine and iron.

What makes FSG (Fleischsaftgarung) so special?

With FSG (Fleischsaftgarung), the meat is cooked under vacuum and all the natural flavours of the meat, its vitamins and nutrients are completely preserved. The low temperature during FSG (Fleischsaftgarung) also preserves the beneficial properties of the vitamins and nutrients. Therefore, dog food prepared with FSG (Fleischsaftgarung) is much tastier and healthier.

The FSG (Fleischsaftgarung) creates the important properties of our dry food that are so appreciated by dog lovers.

Especially tasty

FSG wet food is a delight for your dog and comes completely without attractants, flavourings, colourings, odours and flavour enhancers. The reasons for this are:

  • The vacuum: The meat cooks under vacuum. So nothing is lost, not even natural flavours, as it is the case with boiling.
  • No added water: Fresh meat (muscle meat, no offal) is cooked in the meat juice. By not adding cooking water or broth, FSG wet food remains undiluted and tasty.

Nutritious like B.A.R.F. diet

FSG (Fleischsaftgarung) makes our wet food as nutrient-rich as BARF diet. The reasons are:

  • The vacuum: All the natural vitamins and nutrients of the meat are completely preserved.
  • The low temperature: Due to the low temperature, during FSG (Fleischsaftgarung) the vitamins and nutrients are preserved.
  • No added water: With FSG (Fleischsaftgarung), fresh meat is cooked only in its own meat juices. By not adding cooking water or broth, the natural vitamins and nutrients of the meat are not diluted. Therefore, the amount of food that meets the needs of the dog is significantly lower, compared to most wet food. Smaller quantity of food relieves the stomach and digestive system, which has a positive effect on long-term health.

Supportive for the muscle building process

Meat is vital for building muscle, because it has a high protein content. The biological value of meat proteins is much higher for dogs than for humans, because the dog's digestive system has hardly changed. It can obtain energy for muscle building from meat much better than from any other food. Proteins denatured with FSG (Fleischsaftgarung) are easier to digest than raw meat. Ideal to help build muscle, making dogs feel light and powerful.

Easily digestible and effectively utilisable

FSG meat is digested better and utilised more effectively by dogs, than any other food:

  • The dog's digestive system has hardly changed during domestication. Meat is still the most important source of nutrition. Proteins denatured with FSG (Fleischsaftgarung) are digested better than raw meat.
  • The faeces resulting from FSG dog food is correspondingly small, dimensionally stable and has no obtrusive aroma. The consistency of the faeces makes it easier for your dog to pass it (once or twice a day).

Reduces the risk of gastric torsion

Our wet food can reduce the risk of gastric torsion. We don't use ingredients with a low nutritional quality because this often greatly increases the amount of food needed each day. And unnecessarily large portions make both, people and dogs tired, dull and listless. For dogs, a full belly of food also increases the risk of abrupt movement triggering gastric torsion.

Dog food at the level of human nutrition

Fleischsaftgarung(FSG) prepares dog food in the same way as high-quality human food is made. At first glance, this may sound a bit excessive to some dog owners. But it’s not, since the dog is (wo)man’s best friend. The dog left the forest to spend its life with humans some 15,000 years ago. Today, the dog shares our habitat and feels like a real member of the family. Consequently, dogs should not feel worse off in any area of life than the other members of the family. We therefore do not call food cooked with Fleischsaftgarung ‘dog food’. After all, a real family member or best friend does not receive feed.

For the protection of canine health

In a world full of advertising promises, it is hard to tell the good from the bad. That is why we have commissioned TÜV Süd Elab (now ELAB Analytik GmbH) to test our dog food regularly and independently. What is tested:

  • Our fresh meat content: testing of recipe compliance at the preparation site.
  • For harmful substances, to protect the health of your best friend.
  • Our declaration

Further information is available at: www.elab-analytik.de/platinum-english/

Better in the Tetra-Recart® carton than in the can

Reaching the core temperature in cans requires much longer heating than in Tetra-Recart® cartons due to the shape of the can. The canned meat is often overcooked at the rim by the time the meat in the centre of the can reaches core temperature. Along with the meat, the flavour of the canned meat also gets affected. That is why wet food prepared with FSG (Fleischsaftgarung) is only available in Tetra Recart® cartons.

Compared to cans, Tetra Recart® cartons are also

  • BPA-free
  • More environmentally friendly,
  • More space-saving and
  • Easier to handle

  • Premium packaging

    Not only in the preparation without water, but also in packaging PLATINUM is following a different and innovative path.
    The Tetra Recart® packaging convinces on a variety of grounds: it combines an easy manageable and innovative concept of packaging with a good environmental profile and an econonomical use of ressources.

  • Eco-friendly packaging

    The Tetra Recart carton of PLATINUM Menu is composed of 67 % cardbox and therefore is based on two-thirds of renewable ressources. The only thing that comes from a renewable resource on a conventional tin is the paper label (3 %).

    FSC-certified

    In addition, the material that is used for the Tetra Recart® carton is from FSC-certified forests and/or recycled. With this, you are choosing a product from controlled sources, that fits ambitious ecological and social standards during the manufacturing. The international environmental label of FSC guarantees a gapless tracing of the material.

  • Sustainability

    The consumer behaviour is changing and with this, the demand of sustainable packaging is rising. PLATINUM is convinced, that it is important to contribute in eco-friendly packaging material.

    Out of love for nature

    The Tetra-Recart packaging is completely recycable. For disposal, simply fold it and dump it environment-friendly through the dual system. So the packaging can be easily used for the production of new and useful products.

  • Less stowage, more space

    You got more storage space due to the rectangular shape of the Tetra Recart packaging. In comparison to canned wet dog food, you save 40 % of space. Further, our wet dog food is not only space-saving and lightweighted, but also shatterproof. And the Tetra Recart® packaging protects the nutrients in PLATINUM Menu while the durability of 36 months.

    Lower environmental impact

    The Tetra Recart® packaging is particularly lightweight - in contrast to other types of packaging (e.g. cans) it only weighs about 60 %. And due to the rectangular shape more packs fit into a truck (compared to conventional tins). With this, it also has an effect on the environmental footprint.

  • Carbon footprint in comparison

    Compared to tins, the Tetra Recart® packaging has 81 % lower carbon dioxid emissions during the products lifecycle.

    In comparision with tins or glasses, the Tetra Recart® packaging saves additional 60 % of energy during production, distribution and disposal.

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